Decision Makers Have to Establish Their Needs and Discover What

Multiple Choice

Decision makers have to establish their needs and discover what data will help them to answer their queries. This data can be attained from a variety of sources, but these sources can be divided into the categories of internal or external. Which of the following best represents an example of a source of internal data?

A) A hashtag on Twitter
B) A market forecast generated by an analyst
C) A trade publication
D) Customer service department