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  3. Study Set
    Applied Marketing
  4. Exam
    Exam 11: Promoting to Communicate With Customers
  5. Question
    Relying on a Single Tool to Communicate with Customers Is
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Relying on a Single Tool to Communicate with Customers Is

Question 84

Question 84

Multiple Choice

Relying on a single tool to communicate with customers is often


A) ineffective.
B) cost-effective.
C) the optimal approach to promotional spending.
D) a properly-sequenced approach to promotions.

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