A Shoe Company Isn't Sure If the Ad Campaign for Its

Multiple Choice

A shoe company isn't sure if the ad campaign for its newest sneaker will be appealing to its customers. The company puts together a focus group made up of individuals of different ages, genders, sexual orientations, and ethnicities. The company knows that it might be more difficult for this type of group to come to a consensus, but it hopes that given enough time, the group can provide valuable information based on which of its attributes?

A) Diversity
B) Synergy
C) Resources
D) Uniqueness