Multiple Choice
By making its shops appear more like Starbucks, Dunkin Donuts is hoping to attract new customers who like both Dunkin Donuts' features and a bit of Starbucks' features. This strategy is unlikely to attract loyal Starbucks customers because:
A) Loyal Starbucks customers think "Dunkin Donuts" is a silly name.
B) Starbucks pays its loyal customers royalty fees.
C) It makes Dunkin Donuts appear unoriginal.
D) None of the above.
Correct Answer:

Verified
Correct Answer:
Verified
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