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  2. Topic
    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 3: The Consumer Decision Process
  5. Question
    Consumers May Experience a Sense of Either Satisfaction or Dissatisfaction
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Consumers May Experience a Sense of Either Satisfaction or Dissatisfaction

Question 45

Question 45

True/False

Consumers may experience a sense of either satisfaction or dissatisfaction during post-consumption evaluation.

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