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  2. Topic
    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 1: Consumer Behavior and Consumer Research
  5. Question
    To Gain an Effective Understanding of the Consumer It Is
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To Gain an Effective Understanding of the Consumer It Is

Question 9

Question 9

True/False

To gain an effective understanding of the consumer it is most important to study activities relating to the purchase aspect of consumer behavior.

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