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As a Result of the Way in Which Convenience Products

Question 160

Multiple Choice

As a result of the way in which convenience products must be marketed, their manufacturers:


A) rarely advertise because of the expense involved.
B) seldom employ wholesalers in the distribution of their products.
C) find it too expensive to sell direct to consumers.
D) are interested in selling their products in a limited number of retail outlets.
E) customarily sell their products through their own retail stores.

Correct Answer:

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