Multiple Choice
A selling agent will most likely be used when the seller:
A) wants to retain considerable control over promotion and distribution policies.
B) wants a middleman to take over all marketing tasks.
C) wants distribution in a market currently not covered by its sales force.
D) is strong financially and sells installation-type industrial goods.
E) markets its products only during the summer months.
Correct Answer:
Verified
Correct Answer:
Verified
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