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    Mass Media in a Changing World
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    Exam 12: Public Relations: The Image Industry
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    An Example of _____ Was When Mel Gibson Gave an Apology
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An Example of _____ Was When Mel Gibson Gave an Apology

Question 24

Question 24

Multiple Choice

An example of _____ was when Mel Gibson gave an apology for his behavior and checked himself into rehab after he was arrested for drunk driving and an anti-Semitic tirade.


A) a trial balloon
B) a news hook
C) crisis management
D) lobbying

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