In Order to Finance His Start-Up Company, Entrepreneur Don Waters

Multiple Choice

In order to finance his start-up company, entrepreneur Don Waters created a business plan that explained his goals, what needed to be done to achieve those goals, exactly what results he expected, and how he planned to measure those results. Now that he has the funds and is operating his business he constantly refers to the business plan to monitor his progress and correct deviations he might find. This important management function is referred to as

A) efficiency.
B) organizing.
C) planning.
D) controlling.
E) leading.