Multiple Choice
The Following Questions are linked to this scenario: A leading manufacturer of automobile tires is reevaluating its channel strategy.
-The tire manufacturer sells tires to new car makers (original equipment manufacturers) , as well as to service stations (for the replacement or aftercare market) . What form of distribution should the firm use?
A) Intensive
B) Selective
C) Exclusive
D) Dual channels
Correct Answer:
Verified
Correct Answer:
Verified
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