Multiple Choice
Which statement concerning absolute and relative product failures is NOT correct?
A) All absolute product failures are relative product failures.
B) A firm can consider a new product to be a relative product failure if it takes sales away from other products.
C) If a product makes a very small profit (that is less than planned) , the product is a relative product failure but not an absolute product failure.
D) A product failure can be both a relative and an absolute product failure.
Correct Answer:

Verified
Correct Answer:
Verified
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