Multiple Choice
In a functional form of marketing organization, responsibility is assigned on the basis of
A) customer location.
B) customer size.
C) buying, selling, promotion, and distribution.
D) product category.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q81: A major credit card provider views any
Q82: A firm defines its line of business
Q83: In marketing myopia, a firm<br>A) defines its
Q84: The role of marketing is greatest in
Q85: A law limiting the price discounts that
Q87: A firm's line of business represents a
Q88: With monopolistic competition, firms seek to establish
Q89: As a patent expires, a firm's competitive
Q90: A manufacturer of battery-operated watches has decided
Q91: A functional marketing organization assigns responsibility on