A Good Example of a Mission Statement Is Johnson

Multiple Choice

A good example of a mission statement is Johnson & Johnson's Credo because

A) it holds all employees fully accountable for all decisions they make, good or bad
B) it ensures fresh talent and innovation by keeping employee turnover high
C) it helps to create an aspirational goal of a type of character to be obtained by the company and its employees
D) it emphasizes profitability and the company's bottom line, which ensures the long-term solvency of the firm