Which of the Following Statements About Quality Is False

Multiple Choice

Which of the following statements about quality is False?

A) The maximum quality level is almost always lower than the optimum quality level
B) Total delight represents a condition when a customer receives a product or service far exceeding his or her expectations of quality
C) Return on quality is the view that assumes there is a tradeoff between the costs and benefits of improving quality
D) Optimum quality level of products and services maximizes profits rather than quality