Solved

McDonald's Has Licensed Its Brand Name, Operational Systems, and Trademarks

Question 74

Multiple Choice

McDonald's has licensed its brand name, operational systems, and trademarks to individual restaurant owners in Europe. This is called international ________.


A) leasing
B) marketing
C) franchising
D) diversifying

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions