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  3. Study Set
    THINK Marketing
  4. Exam
    Exam 7: Market Segmentation and Target Marketing
  5. Question
    An Organization That Practises ________ Marketing Implements One Basic Strategy
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An Organization That Practises ________ Marketing Implements One Basic Strategy

Question 92

Question 92

Multiple Choice

An organization that practises ________ marketing implements one basic strategy to appeal to a broad range of consumers.


A) mass
B) direct
C) brand
D) segment
E) niche

Correct Answer:

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