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    Psychology
  3. Study Set
    Social Beings Core Motives
  4. Exam
    Exam 6: Attitudes and Persuasion: Changing Hearts and Minds
  5. Question
    According to Zajonc (1968), the Sheer Frequency of Encountering an Initially
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According to Zajonc (1968), the Sheer Frequency of Encountering an Initially

Question 10

Question 10

Short Answer

According to Zajonc (1968), the sheer frequency of encountering an initially neutral or positive stimulus enhances people's evaluations of said stimulus. This is known as what type of effect?

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