The Key to Building a Competitive Advantage with Either a Low-Cost

Multiple Choice

The key to building a competitive advantage with either a low-cost or differentiation strategy is:

A) the external environment accepts the firm's choice of strategy
B) the strategy chosen is the standard for the industry
C) that the various strategic capabilities of the firm are consistent with the strategy
D) that process innovation be applied throughout the firm to increase efficiency
E) cutting-edge products become the norm