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The Commitment of Top Management to Innovation Requires the Recognition

Question 19

Multiple Choice

The commitment of top management to innovation requires the recognition of the following realities except:


A) Management of technology encompasses the management of innovation
B) It requires the fostering of an environment where innovative thought and work are encouraged
C) It involves the protection of the firm's current strategic position in order to maximize prior investment in technology
D) It involves leading a firm from existing processes and products to something that is better and more valuable
E) It is proactive and encourages creativity and risk taking

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