Multiple Choice
A strategic group exists if
A) there are mobility barriers between groups of firms within an industry
B) there are a group of firms with similar characteristics
C) there are a number of firms of similar size offering the same kind of product
D) a group of firms are targeting a different strategic segment to other firms in the industry
Correct Answer:
Verified
Correct Answer:
Verified
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Q13: Distinguish between a firm's resources and capabilities.
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