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    Exam 6: Resource-Based Competitive Advantage
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    Farmer John Grows Corn, a Commodity
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Farmer John Grows Corn, a Commodity

Question 18

Question 18

True/False

Farmer John grows corn, a commodity. John also has an unparalleled ability to recognize good advertising when he sees it. This resource or capability is likely to be valuable to John in his farming business.

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