You Decide It Is Time to Develop a Sales Ethics

Multiple Choice

You decide it is time to develop a sales ethics program because of some rumors you had heard about some salespeople on you staff. All of the following are directly relevant in building a sales ethics program except:

A) setting reasonable goals for salespeople.
B) encouraging salespeople to ask for assistance.
C) avoiding top management input since they don't deal with salesperson issues
D) having highly ethical people in top management positions.
E) building a sales ethics policy statement.