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    Business Essentials Study Set 3
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    Exam 2: The Environment of Business
  5. Question
    ________ Uses Word of Mouth and the Internet to Market
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________ Uses Word of Mouth and the Internet to Market

Question 26

Question 26

Multiple Choice

________ uses word of mouth and the Internet to market products.


A) Virtual marketing
B) Compressed channel marketing
C) Viral marketing
D) Internet marketing
E) None of these

Correct Answer:

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