The Management of Critters Galore, a Nation-Wide Retailer of Pet

Multiple Choice

The management of Critters Galore, a nation-wide retailer of pet supplies, has decided that its share of the market is too small and they have a target of increasing their current market share from 25 percent to 40 percent. Everyone is expected to do whatever it takes to achieve this goal. The market is very competitive and Critters Galore will need to be very aggressive. The goal

A) helps to define corporate culture.
B) helps allocate resources.
C) provides direction.
D) helps make decisions.
E) helps assess performance.