Why Is It Often Difficult for Managers to Decide Whether

Multiple Choice

Why is it often difficult for managers to decide whether to use product or geographic departmentalization?

A) Because consumer tastes are constantly changing
B) Because global competition is so intense
C) Because product and geographic departmentalization each have advantages and disadvantages
D) Because managers in foreign countries overstep their authority and have to be reined in
E) Because communicating with far-flung parts of an organization is now easier than it used to be