All-Canadian Burger Is a Nationwide Fast Food Chain That Competes

Multiple Choice

All-Canadian Burger is a nationwide fast food chain that competes with McDonald's, Burger King, and Wendy's. Management at All-Canadian Burger is debating whether to have a more centralized or a more decentralized organizational structure. Which of the following decisions would likely be made by a centralized authority?

A) What are the procedures All-Canadian Burger should use to ensure food safety?
B) If All-Canadian Burger wishes to recruit current students for entry-level management positions, which colleges and universities should All-Canadian Burger choose?
C) How should a regional division spend the money in its advertising budget?
D) What special menu items should be offered in order to encourage new customers?
E) Should marketing focus on bringing in new customers or taking customers from the competition?