Multiple Choice
The communications vehicle that is flexible, has rapid coverage, but lasts briefly and cannot target audiences very well is
A) direct mail.
B) newspapers.
C) magazines.
D) radio.
E) television.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q238: _ attempts to build goodwill with customers
Q239: This communications vehicle is highly segmented, allows
Q240: Where must all consumer product distribution channels
Q241: Which type of retailing activity is most
Q242: What results can be expected if Trimar
Q244: Online advertising is more advantageous for buyers
Q245: Premiums are gifts, such as pens, pencils,
Q246: How do agents differ from brokers?<br>A) Agents
Q247: What is channel conflict? What are possible
Q248: Avon, Dell, and Tupperware use the _