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    Exploring Marketing Research
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    Exam 1: The Role of Marketing Research
  5. Question
    Which Communication Function of a Firm Is Responsible for Informing
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Which Communication Function of a Firm Is Responsible for Informing

Question 24

Question 24

Multiple Choice

Which communication function of a firm is responsible for informing and persuading buyers?


A) marketing
B) research
C) distribution
D) promotion

Correct Answer:

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