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When Consumers Make a Decision Regarding Which Laptop to Purchase,they

Question 48

Multiple Choice

When consumers make a decision regarding which laptop to purchase,they consider features such as,hard-disk size,processor speed,weight,and screen size,as well as the benefits associated with these features.These features that consumers consider while assessing whether a particular laptop will satisfy their requirement can be best described as the _____ criteria.


A) evaluative
B) associative
C) recombinant
D) adaptive
E) accumulative

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