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Tony's Pizza Has Been Trying to Directly Copy the Strategies

Question 90

Multiple Choice

Tony's Pizza has been trying to directly copy the strategies of Moonlight Pies. Even though it is evident that the success of Moonlight Pies' success comes from the freshness and variety of ingredients it uses, Tony's Pizza has not been able to introduce the same types of produce into its recipes. This is because Moonlight's network of relationships with local growers, as well as its efficient supply chain, are very difficult to emulate. Which of the following barriers to imitation does this scenario best illustrate?


A) path dependence
B) social complexity
C) resource mobility
D) resource homogeneity

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