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​A Company Is Most Likely Doomed to Failure in a Foreign

Question 35

Multiple Choice

​A company is most likely doomed to failure in a foreign country if it _____.


A) does not understand the country's culture
B) ​does not emphasize its home country's language over that of the country
C) ​varies its marketing mix based on the country's economic growth
D) pays attention to the country's demographics

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