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    Exam 11: Marketing Processes and Consumer Behavior
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    Bill Is Looking for an Insurance Policy at an Affordable
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Bill Is Looking for an Insurance Policy at an Affordable

Question 37

Question 37

Multiple Choice

Bill is looking for an insurance policy at an affordable price. What type of good or service is he looking for?


A) shopping good
B) shopping service
C) specialty good
D) specialty service
E) convenience good

Correct Answer:

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