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Distribution Is a Key Driver of the Overall Profitability of a Firm

Question 29

Multiple Choice

Distribution is a key driver of the overall profitability of a firm because


A) the addition of distributors only adds cost to the supply chain.
B) it directly impacts both the supply chain cost and the customer experience.
C) it slows down the responsiveness of the supply chain.
D) it cannot be developed as a part of supply chain strategy.

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