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  3. Study Set
    Strategic Management
  4. Exam
    Exam 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
  5. Question
    It Is Okay for Firms to Create Expectations That Exceed
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It Is Okay for Firms to Create Expectations That Exceed

Question 100

Question 100

True/False

It is okay for firms to create expectations that exceed the service the firm can or will offer if it will attract customers.

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