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  3. Study Set
    Advertising in Action
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    Exam 6: Design, Layout, and Production
  5. Question
    What Is the Purpose of the Signature, the Final Copy
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What Is the Purpose of the Signature, the Final Copy

Question 59

Question 59

Essay

What is the purpose of the signature, the final copy element in a print advertisement?

Correct Answer:

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The signature, also called a tagline, ca...

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