Multiple Choice
Google's service AdWords is used to determine the ads that appear on the search results page. If awareness is the advertiser's objective, Google's costs are based on
A) cost-per-click
B) cost per thousand impressions
C) cost-per-acquisition
D) cost per million impressions
E) flat-fee
Correct Answer:
Verified
Correct Answer:
Verified
Q93: Provide statistics on the use of internet
Q94: The percentage of impressions that result in
Q95: What does the term "consumer-generated content" mean?
Q96: The average time Canadians spend online using
Q97: This type of banner employs multiple panels
Q99: Internet is just ahead of television and
Q100: The effectiveness of internet advertising is widely
Q101: Research indicates that mobile ads are not
Q102: The internet is a true source of
Q103: Sponsorships allow an advertiser to have a