SmartToy Corporation's Current Market Strategy Is to Gain a Larger

Multiple Choice

SmartToy Corporation's current market strategy is to gain a larger share of the high-end toy market by integrating IBM's AI, named Watson, into its teddy bears. The new line of AI enhanced teddy bears is a hit. SmartToy's market share increases fivefold. This is an example of the company's ________.

A) conformity
B) effectiveness
C) reliability
D) efficiency
E) competence