Which of the Following Statements Is True About Social CRM

Multiple Choice

Which of the following statements is True about social CRM?

A) Customers likely to generate the most business get the most attention from the organization.
B) All the customer relationship processes in social CRM are structured and controlled.
C) Each customer crafts his or her own relationship with the company.
D) Though relationships emerge from joint activity, companies control the customers.
E) Relationships emerge in a controlled manner driven by the company.