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    Strategic Marketing
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    Exam 5: Capabilities for Learning About Customers and Markets
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    A _____ Provides Raw Data to Decision Makers Throughout a Firm
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A _____ Provides Raw Data to Decision Makers Throughout a Firm

Question 12

Question 12

Multiple Choice

 A _____ provides raw data to decision makers throughout a firm.


A)  marketing decision-support system
B)  marketing information system
C)  management information system
D)  market function team

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