Multiple Choice
Which of the following is true about internal marketing?
A) It positions the marketing strategy in the customer marketplace.
B) Its goals include promoting the external marketing strategy.
C) It aims at providing superior external customer service to support internal strategy.
D) Its aim is to better align internal market objectives with external capabilities.
Correct Answer:

Verified
Correct Answer:
Verified
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Q22: Which of the following marketing planning process
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