The Most Effective Sales Messages Follow This Pattern

Multiple Choice

The most effective sales messages follow this pattern: 

A) gain attention, build interest, elicit desire and reduce resistance, motivate action.
B) gain attention, motivate action, elicit desire and reduce resistance, build action.
C) gain attention, elicit desire and reduce resistance, build interest, motivate action.
D) build interest, gain attention, elicit desire and reduce resistance, motivate action.