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    Consumer Behavior Buying
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    Exam 11: Consumer Identity 2: Social Class and Lifestyles
  5. Question
    Consumers Use a Set of Products Called A(n) ________ to Define
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Consumers Use a Set of Products Called A(n) ________ to Define

Question 14

Question 14

Multiple Choice

Consumers use a set of products called a(n) ________ to define, communicate, and perform social roles.


A) brand prominence group
B) consumption constellation
C) restricted code
D) elaborated code

Correct Answer:

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