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  3. Study Set
    Consumer Behavior Buying
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    Exam 2: Decision-Making and Consumer Behavior
  5. Question
    How Can a Marketer Boost a Person's Motivation to Process
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How Can a Marketer Boost a Person's Motivation to Process

Question 84

Question 84

Multiple Choice

How can a marketer boost a person's motivation to process relevant information?


A) using novel stimuli
B) using broadcast media
C) approaching a mass market
D) minimizing competitive scope

Correct Answer:

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