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  3. Study Set
    Consumer Behavior Buying
  4. Exam
    Exam 5: Perception
  5. Question
    ________ Refers to the Extent to Which Processing Activity Is
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________ Refers to the Extent to Which Processing Activity Is

Question 81

Question 81

Multiple Choice

________ refers to the extent to which processing activity is devoted to a particular stimulus.


A) Exposure
B) Perception
C) Attention
D) Sensation

Correct Answer:

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