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    Consumer Behavior Buying
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    Exam 10: Buying, Using, and Disposing
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    If a Consumer Admires the Qualities of Another Person and Copies
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If a Consumer Admires the Qualities of Another Person and Copies

Question 87

Question 87

Multiple Choice

If a consumer admires the qualities of another person and copies his or her behaviors,the person that is copied is said to have ________ power.


A) referent
B) informational
C) legitimate
D) coercive

Correct Answer:

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