Buzz, or Word-Of-Mouth, Marketing Can Be Generated in Each of the Following

Multiple Choice

Buzz, or word-of-mouth, marketing can be generated in each of the following ways, except:

A) consumers who truly like a brand and tell others.
B) consumers who like a brand and are sponsored by a company to tell others.
C) companies developing user-generated ads or blogs.
D) company or agency employees posing as customers of the company, telling others about the brand.