Multiple Choice
Visual Esperanto is:
A) an application of the hierarchy of effects model.
B) a universal language for global advertising.
C) a technique for Spanish-speaking advertisers and consumers.
D) the application of a rational leverage point.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q224: An external advertising agency may actually cost
Q225: Ads with concrete images tend to lead
Q226: What are the advantages of using in-house
Q227: Advertising agencies offer each of the following
Q228: A shopper who sees an item in
Q230: One of the tasks of the account
Q231: One criticism of the hierarchy of effects
Q232: List the elements of a creative brief.
Q233: The hierarchy of effects model aids in
Q234: A Campbell's Soup advertisement is designed to