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View-To-Cart Ratio Is a Measure of The

Question 48

Multiple Choice

View-to-cart ratio is a measure of the:


A) percentage of visitors who indicate an interest in a site's products by registering or visiting a product's pages.
B) percentage of views that lead to an add-to-cart action.
C) percentage of existing customers who continue to buy on a regular basis.
D) percentage of shoppers who do not return within a year after their initial purchase.

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