What Is the Purpose of the "Marketing Intelligence System" Subsystem

Multiple Choice

What is the purpose of the "marketing intelligence system" subsystem of the marketing information system?

A) to obtain everyday information about pertinent developments in the environment
B) to supply collected data that may be accessed and analyzed using tools and techniques that assist managers in decision making
C) to gather information generated by internal reports, which includes orders, billing, receivables, inventory levels, stock-outs, among others
D) to generate the particular information needed for the specific situation
E) to gather information not gathered by the other MIS component subsystems